Partnerships are built around shared values, long-term ambition, and genuine relevance
The focus is on a small number of collaborations that can be integrated naturally into training, competition and everyday life
Every partnership is built to create long-term value for both Smilla and the brand
WHAT PARTNERS GAIN
Association with an athlete competing at the highest level of international football
Authentic content grounded in training, competition and long-term development
Relevance across football, performance and lifestyle
International exposure through elite club and national-team football
SELECTIVE BY DESIGN